FIREBIRD TRANS AM

FIREBIRD

FIREBIRD S/E

The base Firebird is targeted at the "sporty" market and is Pontiac's price/value and fuel economy leader. Equipped with the 2.5L (EFI) L4 engine and 4-speed manual transmission, the Firebird has an EPA mileage estimate of 24 city and 34 highway.

The Firebird Trans Am is targeted at the "pure performance" market, competing primarily against the Z28 as Pontiac's entry in the "macho" market. Pure Trans Am performance will be experienced with the 5.0L (4-Bbl.) V8 and 5.0L (EFI) V8 engines.

Targeted at the "contemporary performance" market, the Firebird S/E model represents Pontiac's new premier Firebird. From an image standpoint, the S/E has a different emphasis than the Trans Am: sophisticated styling, luxurious interior, standard "import" features, a fuel-efficient powertrain, and superior handling. Equipped with the 2.8L (2-Bbl.) V6 engine and automatic transmission, the S/E has an EPA mileage estimate of 20 city and 32 highway. It is targeted to compete against imports like Celica Supra and Datsun 200SX and will probably appeal to a slightly more mature buyer than does the Trans Am.

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